My Story

About Violet and Indigo

Founded in 2020 by Ishika Gurnani Saikia, an Army wife with a deep passion for fashion and Indian craftsmanship, Violet and Indigo embodies a harmonious blend of tradition and contemporary elegance. Before venturing into the world of fashion, Ishika was a devoted teacher, but her lifelong love for textiles and clothing soon steered her towards the world of design. What began as a personal passion soon blossomed into a flourishing business, driven by a vision to create timeless pieces that honor India’s rich artisanal heritage.

Hailing from Deolali Nasik, a town known for its tranquil surroundings and vibrant cultural tapestry, Ishika’s upbringing in a proud Sindhi family instilled in her a profound appreciation for the beauty of fabric and design from an early age. Growing up surrounded by the values of tradition and family, she cultivated an eye for detail, recognizing the inherent beauty in every thread and weave. This deep connection to her roots, coupled with her fervor for fashion, led her to establish Violet and Indigo, a brand that celebrates the artistry of India through a modern lens.

At the heart of Violet and Indigo is Ishika’s commitment to preserving the stories of Indian craftsmanship. Her extensive travels across the country have allowed her to build strong relationships with skilled artisans from every corner of India, each of whom brings their unique expertise to the brand’s collections. Whether it's intricately handwoven sarees, elegant suits, beautifully crafted handbags, or statement jewelry, every piece in the collection is a testament to the love, dedication, and precision that goes into its creation.

Through Violet and Indigo, Ishika aims to offer more than just garments — she offers pieces of art that are deeply rooted in tradition yet resonate with modern sensibilities. Each creation tells a story — stories of heritage, artistry, and a deep respect for the craft passed down through generations. These are not just fashion statements; they are meaningful connections to culture, heritage, and the celebration of the Indian spirit.

As an Army wife, Ishika's journey has taken her across the length and breadth of India, and with every move, she has gathered stories, experiences, and new sources of inspiration that have enriched Violet and Indigo. This constant exposure to diverse cultures, colors, and traditions influences every design, making each piece a reflection of the rich tapestry that is India.

At Violet and Indigo, we invite you to be a part of this journey of elegance. With every piece you wear, you are not only embracing the beauty of Indian craftsmanship but also connecting with the stories and the souls of the artisans who bring them to life. Our collections are designed to be more than just a wardrobe choice — they are a celebration of tradition, culture, and the timeless beauty that lies within.

Join us in wearing the stories of India. Wear Violet and Indigo — where every piece connects with your heart and soul.